Lencarta

A4 Double Sided Flyer Design • Pull Up Banner Design

Lencarta make high quality studio lighting equipment and have clients around the world.

They got in touch with Mass Appeal Designs and commissioned us to design an A4 double sided point of sales flyer and a pull up banner as a backfrop to a stand they would be hiring out at a major camera & lighting exhibition.

There was an incredibly tight deadline for this so it involved pretty much working all day and night and also the morning after to finalise everything and get it ready for print in PDF format.

We pretty much got the initial flyer design concept spot on right away, we used images supplied by professional photographer Garry Edwards and used text supplied by Lencarta. We were pretty much given free reign to come up with the flyer design concept.

We experimented with various background effects to bring the flyer to life but without getting in the way of the message of what services they offer. We also kept the front less cluttered and used the back of the flyer design to include more information & text.

We recommended a main headline as a "Call to Action" instead of having the logo on top so potential customers would know exactly what was being offered by Lencarta

We also designed a large pull up banner which was kept quite simple with a very subtle background effect and the Lencarta logo being most prominent along with their website address.

Lencarta can be found online at www.lencarta.com

Click the below image to view the work

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